The entire Corona portfolio is brewed in Mexico by Constellation Brands and imported and marketed exclusively to the U.S.
The Corona brand family is home to Corona Extra, Corona Light, Corona Familiar, Corona Premier, Corona Refresca and in 2020, the national launch of Corona Hard Seltzer. “We’re proud to have Bad Bunny as part of the Corona family and are thrilled to offer fans a chance to be part of what we expect to be a truly memorable online experience.” “Bad Bunny’s ability to cross over into the mainstream while staying true to his roots aligns with the Corona brand’s Hispanic heritage brought to life in the ‘La Vida Más Fina campaign,’” said Ann Legan, vice president of brand marketing, Corona.
This special event is part of a continued partnership between the two icons that started in April 2019 when Corona Estéreo Beach served as the presenting sponsor of the second leg of the artist’s X100PRE tour and, most recently, through Corona’s current marketing campaign, “La Vida Más Fina,” in which Bad Bunny shares his refreshingly optimistic outlook on life. In addition to gaining access to the exclusive online experience, each winner will receive a prize pack with limited-edition merchandise, and 10 grand prize winners will be awarded a virtual meet-and-greet with Bad Bunny. Fans who meet these requirements are encouraged to enter daily for a chance to win by visiting. It is open only to legal residents of the 50 United States and the District of Columbia who are 21 years of age or older as of the date of entry. The sweepstakes started this week and ends on Nov. Access is unlocked by entering and winning a sweepstakes in which a limited number of exclusive first-prize and grand-prize packages will be awarded. 22, 2020 (GLOBE NEWSWIRE) - This week, the Corona family of brands and international multiplatinum artist Bad Bunny unveiled plans to bring fans Unas Frias con Bad Bunny, an exclusive online experience on Dec. Corona® and Bad Bunny are teaming up to offer fans one of the most special and intimate events of the year.ĬHICAGO, Oct. For more information, visit, and refresh your perspective on Instagram or on Twitter.Corona® and Bad Bunny are teaming up to offer fans one of the most special and intimate events of the year. All-new Corona Refresca MÁS is available in Mango Citrus and comes in 24-ounce, single-serve cans (MSRP $3.49).Ĭorona Refresca and Corona Refresca MÁS invite drinkers to live by their own rules. It’s available in a 12-can variety pack with four 12-ounce slim cans of each flavor and 4.5% ABV (MSRP $15.99). “These offerings are yet another nod to the brand’s proud Mexican roots, serving as an opportunity to put a signature Corona spin on the classic agua fresca.”Ĭorona Refresca is available in three bold, bright, tropical, lime-infused flavors: Coconut Lime, Guava Lime and Passionfruit Lime. “Both Corona Refresca and MÁS demonstrate our ability to bring innovative options to new, flavor-seeking consumers while delivering the relaxed Corona lifestyle people have come to know and love,” said Ann Legan, vice president of brand marketing, Corona. Both Refresca and MÁS are projected to contribute to Corona’s overall brand growth within the flavored malt beverage category. Following a brief pause in production in 2020, Refresca triumphantly returns to shelves and delivery services nationwide accompanied by the all-new Corona Refresca MÁS, a bigger, bolder offering that provides an amplified sensory experience. Launched in 2019, Corona Refresca quickly earned favor among drinkers. For this relaunch moment, Corona Refresca will be available in a 12-can variety pack and will introduce new Corona Refresca MÁS, a bigger, bolder 24-ounce single-serve can option available in Mango Citrus with an ABV of 8%. The iconic brand’s first premium, flavorful, tropical cocktail returns to shelves nationwide accompanied by a bigger, bolder single-serve offeringĬHICAGO, Ma(GLOBE NEWSWIRE) - The Corona family celebrates the return of Corona Refresca, the iconic brand’s first premium, flavorful, tropical cocktail that delivers the fruit-forward flavors of the tropics, inviting people to live “La Vida Sabrosa,” or the flavorful life.
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